Scroll the page to see work that I created for the University of Wisconsin men’s basketball team during its 2020-21 season, which ended with an appearance and win in the NCAA tournament.
Thank you badgers
Seven members of the Badgers senior class left the program in 2020-21. I was tasked with creating a series of graphics to thank and recognize each for their time at Wisconsin.
POINTS OF PROGRAM PRIDE
I was asked to take key words and points of pride for the Wisconsin basketball program and bring them to life graphically
Jersey baTTLE
This series of graphics was posted on Instagram, Twitter and Facebook for Wisconsin basketball. During the campaign, @BadgerMBB’s Instagram story posts received some of the best engagement rates to date.
Prize pack giveaway
These 3 prize packs were used for Fan Appreciation Day for the Badgers. They were posted on Twitter and Instagram and fans were asked to share, retweet, or comment for a chance to win the prize pack.
PLAYER INSPIRED UNIFORMS ANNOUNCEMENT
This graphic was created to announce the sale of the player inspired uniforms to the public. It was posted on Facebook, Instagram and Twitter.Â
Recruiting
For recruiting, we usually like to make jersey swaps for our targets. Jersey swaps are where I change the players high school uniform in the UW Badgers college uniform.
Jersey swap: Before and after
